Keto at the grocery store can be a challenge when you first start.  Some specialty keto products are expensive (you don’t need most of them and those that you do want should last for quite a while so if you are on a budget, don’t go overboard on extras when you start)

There are some basics and depending on where you live, it can be easy or hard to find certain things and some of these items are available on Amazon and some are cheaper at the store if you can find them.   Stores like Aldi and Lidl and Costco can make it easier on your pocketbook but you need to have a good idea on what you need to buy.  I personally only make a few “recipes” because I love to cook and the idea of reading recipes every meal is not something I want to do.  I can cook any meat without needing a recipe so a lot of my dinners are meat done in some way with a veggie side and a salad or another veggie side.